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Apple Inc

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9to5mac.com - 10/30/2009

Apple's 'Think Different' ads guru, Lee Clow, steps down

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This morning’s biggest news comes from Apple’s long-standing advertising agency, TBWA/Media Arts Lab , where the esteemed Lee Clow (66) is resigning his position as chief creative officer. Clow’s abandonment of the creative lead he has held on the account that ...

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adage.com - 10/30/2009

Duncan Milner Ascends at TBWA/Media Arts Lab

— adage.com — Assumes Chief Creative Officer Post From Legend Lee Clow, Who Remains Chairman Posted by Kunur Patel on... 10.29.09 @ 06:22 PM NEW YORK (AdAge.com) -- Lee Clow has stepped down as chief creative officer of TBWA/Media Arts Lab, which has handled TBWA's ... (more) Duncan Milner Ascends at TBWA/Media Arts Lab

Apple Inc

John Hodgman

Justin Long

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huffingtonpost.com - 10/30/2009

Lee Clow: Apple's "Think Different" Ad Guru Steps Down From Post As Chief Creative Officer (VIDEO)

— huffingtonpost.com — *See video below* Lee Clow, chief creative officer at Apple's longtime ad agency TBWA/Media Arts Lab ,... announced that he will be stepping down from his post as chief creative officer. Clow contributed to some of Apple's most famous and successful ... (more) Lee Clow: Apple's "Think Different" Ad Guru Steps Down ...

Apple Inc

John Hodgman

Justin Long

Apple Store

Comments vote downundo vote up Gizmodo found this 10/30/2009found this

2

mediamemo.allthingsd.com - 10/31/2009

Apple Ad Guru: I'm Not Going Anywhere

— mediamemo.allthingsd.com — Lee Clow, who gets credit for a couple decades worth of Apple's iconic advertising campaigns, wants us... to know that he isn't going anywhere. Cool! Now, take a look at some Apple ads. (more) Apple Ad Guru: I'm Not Going Anywhere

Apple Inc

Comments vote downundo vote up Gizmodo found this 10/31/2009found this

Blog Reactions

Cult of Mac:  “Think Different” Sloganeer Steps Down: What Will Apple’s Next Iconic Catch Phrase Be?

Reactions

RT @spencertill: tell me it isn't so. Who do I have to idolize now? http://bit.ly/2zaEG6 (Long live @LeeClowsBeard ) 10/30/2009

More on the creative Lee Clow stepping down - including interview with @bogusky http://bit.ly/2ynFkp 10/30/2009

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“Think Different” Sloganeer Steps Down: What Will Apple’s Next Iconic Catch Phrase Be?
Cult of Mac — ... wearing Clow, now 66, is interviewed about the days he was the only ad guy not wearing a three-piece suit — by Alex Bogusky, the Mac-using brainchild behind Microsoft’s “Laptop Hunter’s” series, which has been poking a few holes into the sometimes tired “Mac vs. PC” ads. Apple abandoned the “Think Different” campaign in 2002 for the  “switch” concept , but it never really caught up with Clow’s creation. What do you think Apple’s next iconic catch phrase should be? Via 9to5 Mac , Mediapost Posted by Nicole Martinelli in News | ...