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Microsoft’s ad agency Crispin Porter+Bogusky love their Apple Macs
MacDailyNews — ... "Two editors matched the video to real-time GPS data the Gypsy Cab collected, then compressed and uploaded the raw footage. Two others worked in Final Cut Pro to create edited versions of Steve’s Favorite Fares," Gibson reports. "'We were turning video around left and right,' Prindle says. 'Here we had these Mac Minis buried down in a wheel well, underneath people’s luggage, and we could count on them being dependable and reliable throughout the process.'" Full article, with photos, here . Danielle Sacks reported for Fast Company this past June, "Bogusky works on a raised ...

Microsoft’s admeisters Crispin Porter+Bogusky love their Apple Macs
MacDailyNews — ... "Two editors matched the video to real-time GPS data the Gypsy Cab collected, then compressed and uploaded the raw footage. Two others worked in Final Cut Pro to create edited versions of Steve’s Favorite Fares," Gibson reports. "'We were turning video around left and right,' Prindle says. 'Here we had these Mac Minis buried down in a wheel well, underneath people’s luggage, and we could count on them being dependable and reliable throughout the process.'" Full article, with photos, here . Danielle Sacks reported for Fast Company this past June, "Bogusky works on a raised ...

Microsoft's $300 million ad campaign tumbles with new PC ads
AppleInsider — ... when it was revealed that a third ad with Gates and Seinfeld had already been produced, but hasn't yet been aired, and that there is no current plan to publish it. Crispin Porter + Bogusky The Seinfeld ads were the work of Crispin Porter + Bogusky, a group with a reputation for doing more daring and original marketing campaigns to get people talking about a product. Interestingly, the group is profiled on Apple Canada's Pro website , related to a project that put four Mac minis hooked up to capture video from mini cameras installed in a Volkswagon Rabbit painted to look ...