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Apple takes wide lead in customer satisfaction
Apple takes wide lead in customer satisfaction
Forrester today issued a report on customer experience with computers that gave Apple a significant lead over competitors. The Mac producer received an 80 percent score, or "good," on a combination of ease of use, meeting needs and a pleasurable experience. Its next-closest rival, Gateway, ...
External Link: Apple Leads in Customer Satisfaction Survey
External Link: Apple Leads in Customer Satisfaction Survey
news.cnet.com — Apple recently topped the list of computer companies in a customer satisfaction survey conducted by Forrester Research.... The survey, comprising almost 4,600 consumer responses regarding 113 companies in 12 different industries, found that Apple received an overall satisfaction rating of 80 ... (more) External Link: Apple Leads in Customer Satisfaction Survey
Apple leads the way in customer satisfaction
macworld.com — When Forrester Research released the results of its annual survey on customer satisfaction, says Jim Dalrymple (macworld.com),... “Apple not only topped the list, it blew away the competition.” In fact, Apple “dominated in each category” that the survey ... (more) Apple leads the way in customer satisfaction
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4 Reasons Apple Should Share the iPhone With Verizon
Wired: Gadget Lab — ... , rather than the other way around? Then, Verizon complained about Apple's control over distribution, which is a non-issue now that iPhones are being sold in Wal-mart, Best Buy and AT&T stores. Verizon also moaned about Apple's desire to handle all the customer care — but that shouldn't be a problem anymore, either, since Apple is the big leader in the latest customer satisfaction survey. ...

Apple tops Forrester satisfaction survey
The Unofficial Apple Weblog (TUAW) — ... is in. They don't manufacture the hardware that their product, the OS, requires. Yet, people use "PC" -- which actually stands for "Personal Computer" -- synonymously with "Windows." It's unclear the article's summary where those customers' dissatisfaction comes from, the hardware or the software. While it's easy to say that Microsoft should switch focus from price to quality, it would be very difficult for them to implement, as they only control half of the equation. [Via Electronista] TUAWApple tops Forrester satisfaction survey originally appeared on ...

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