OS X's Market Share Has Increased to 8.2%
Mac|Life all RSS Feed —
apple Apple’s OS X operating system has climbed previously unforeseen heights: it now has an 8.2% market share . Hey, Windows, we can see your house from here. This means Apple has realized a gain of 3 percentage points in two years—and 6 percentage points since 2003, when Panther could only scare up a 2% market share . Windows still has its scaly grip on 90% of all operating systems, while the open source Linux (best known as the operating system of choice for people allegedly smarter than us) has almost 1% to call its own . Interestingly, the iPhone is considered its own operating system. At .32%, it’s not nearly enough of a market share to rival Linux. ...
Despite slow economy, Mac market share booms
The Unofficial Apple Weblog (TUAW) —
Filed under: Apple Corporate, Apple FinancialIf you've been paying attention to the news lately, then you know that the U.S. economy is in a bit of a slump. Even so, Apple's market share continues to prosper, according to Register Hardware. Their site is reporting that Apple's market share is now 35% if you look at revenue garnered -- largely due to notebook sales. In addition, Windows-based notebook sales are down 1.5% and at the same time, Mac notebook sales are up 35% (by units). In other news, ComputerWorld is reporting that Mac OS X's market share is currently at 8.2%. This means that 8.2% of all the computers ...
Apple continues to bash Microsoft with ‘Bake Sale’ ad
Macworld —
by Gregg Keizer , Computerworld Editor’s Note: This story is excerpted from Computerworld . For more Mac coverage, visit Computerworld’s Macintosh Knowledge Center . Apple continued to bash Microsoft’s $300 million Windows advertising campaign Wednesday with another television ad that knocked its rival’s renewed Vista marketing effort. Like the two ads Apple debuted last week , the newest—dubbed “Bake Sale”—pointedly refers to Microsoft’s makeover. Ads in Apple’s long-running “Get a Mac” campaign typically diss Vista directly by focusing on a single perceived problem in the operating system. In the new ad, the character of ...

