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alleyinsider.com - 8/21/2008
Microsoft Ad Team: We'll Sell Vista, But We're Using Macs
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Microsoft has hired Crispin Porter + Bogusky, the ad industry's hottest shop, to improve its battered image. So what's their plan? Step 1: A weird candid camera commercial . Step 2: Paying Jerry Seinfeld $10 million . Step 3: Convincing its own staff to use Microsoft products instead of Apple's. From Fast Company's Crispin Porter profile earlier this year: In April 2007, long before the ...
wsj.com - 8/21/2008
Microsoft Enlists Jerry Seinfeld In Its Ad Battle Against Apple
— wsj.com — Microsoft Corp., weary of being cast as a stodgy oldster by Apple Inc.'s advertising, is turning for... help to Jerry Seinfeld. The software giant's new $300 million advertising campaign, devised by a newly hired ad agency, has been closely guarded. But ... (more) Microsoft Enlists Jerry Seinfeld In Its Ad Battle ...

1 Comment vote down Engadget found this 8/21/2008found this
blogs.eweek.com - 8/25/2008
The iPhone Halo Effect
— blogs.eweek.com — News Analysis. More enterprises are adopting Macs, and the iPhone may pull new sales faster than any... possible Apple business marketing strategy. Not that Apple has one. (more) The iPhone Halo Effect

Comments vote down AppleInsider found this 8/25/2008found this
joystiq.com - 8/19/2008
Microsoft mandates that iPhone Xbox Live apps stay free
— joystiq.com — While Microsoft hasn't yet announced an Xbox Live iPhone app of its very own, it has taken... a well-intentioned step towards validating the handful of apps currently available on the service: it's required that the developers make their apps free. Now, ... (more) Microsoft mandates that iPhone Xbox Live apps stay free

Comments vote down MacBlogz - One Stop Apple News found this 8/19/2008found this

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MacDailyNews:  Microsoft to trot out Bill Gates and enlist Mac user Jerry Seinfeld to shill Windows Vista in ads

MacDailyNews:  Microsoft to trot out Bill Gates and enlist Mac user Jerry Seinfeld to shill Windows Vista in ads

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Microsoft to trot out Bill Gates and enlist Mac user Jerry Seinfeld to shill Windows Vista in ads
MacDailyNews — ... . Read also: " Microsoft Ad Team: We'll Sell Vista, But We're Using Macs ," by Peter Kafka, Silicon Alley Insider, August 21, 2008

Microsoft to trot out Bill Gates and enlist Mac user Jerry Seinfeld to shill Windows Vista in ads
MacDailyNews — ... . Read also: " Microsoft Ad Team: We'll Sell Vista, But We're Using Macs ," by Peter Kafka, Silicon Alley Insider, August 21, 2008 Also of interest: " ...

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★ There’s Nothing There
daringfireball.net 9/19/2008 — Regarding Microsoft's new branding campaign.
Why Microsoft’s “Lauren” Ad is Offensive
technologizer.com 4/7/2009 — I noticed some tweets (join me there, @edoswald )over the past several days regarding Microsoft’s latest ad from those on Redmond’s side of the aisle. One of them specifically told “Mac fanbois” to “GROW UP,” so I ...