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electronista.com - 7/24/2009
Microsoft bends to Apple, tunes laptop ads
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Microsoft has quietly toned down its Laptop Hunter ads to reflect the reduced argument it has against Apple, the company noted late yesterday. While the extent of its changes aren't exactly known, the company has posted a new version of its "Lauren & Sue" ad that omits references to a $2,000 ...
Apple's former real estate chief now working on Microsoft stores - TechFlash: Seattle's Technology News Source
techflash.com - 7/20/2009
Apple's former real estate chief now working on Microsoft stores - TechFlash: Seattle's ...
— techflash.com — Looks like Microsoft will have some very well-informed assistance as it tries to replicate the success of... Apple's retail stores. Former Apple real estate chief George Blankenship, who helped lead the early rollout of the Mac maker's retail stores, is ... (more) Apple's former real estate chief now working on ...

Comments vote down AppleInsider found this 7/20/2009found this
news.cnet.com - 7/29/2009
Microsoft will open stores in Arizona, California
— news.cnet.com — Microsoft plans to open two of its first retail locations in Scottsdale, Ariz., and Mission Viejo, Calif.,... CNET News has learned. The software maker confirmed on Tuesday that it has signed leases in both spots as part of an effort to launch its ... (more) Microsoft will open stores in Arizona, California

Comments vote down TheAppleBlog found this 7/29/2009found this
macdailynews.com - 7/20/2009
Apple legal forces Microsoft to stop falsely advertising MacBook Pro price
— macdailynews.com — Thursday, July 16, 2009 - 08:51 AM EDT Apple Store "Now let's talk about Apple. What are... you going to do about those Apple ads? That was a year ago. Gosh, when I went home for the holidays, brothers, sisters, cousins -- hey, hope you don't have ... (more) Apple legal forces Microsoft to stop falsely advertising ...

Comments vote down The Iphone Spot found this 7/20/2009found this

Blog Reactions

The Unofficial Apple Weblog (TUAW):  Apple hardware changes alter Microsoft "Hunter" ads

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Blog Reactions

Apple hardware changes alter Microsoft "Hunter" ads
The Unofficial Apple Weblog (TUAW) — ... here. First, women named Lauren love PCs. Second, if you advertise that your stuff is all cheap crap, don't be surprised when your revenues drop 17%. Pricing sends a message that consumers hear loud and clear. The CDs in the discount bin at Sam Goody are no different than the full-priced ones, but consumers perceive them as less desirable. Small wonder, then, that nine out of every $10 spent on $1K+ "premium" laptops at retail goes into Apple's pocket. [Via Electronista] TUAWApple hardware changes alter Microsoft "Hunter" ads originally ...

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