macenstein.com - 9/5/2008
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You can’t buy this kind of chemistry. Actually, i guess you can, which is likely the problem here. Suddenly I am not all that worried about the Seinfeld/Bill Gates Microsoft ad campaign meant to counter Apple’s Get A Mac campaign.
I don’t know whether I am supposed to want to ...
electronista.com - 9/5/2008
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electronista.com —
Microsoft on Friday said that its $300 million
marketing campaign will now involve in-store representatives to promote...
the brand, the company's general manager of corporate communications, Tom Pilla, says. Effectively mimicking Apple's Geniuses as w...
(more)
Microsoft to copy Apple Genius strategy
biz.yahoo.com - 9/5/2008
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biz.yahoo.com —
NEW YORK -- As part of its new
$300 million marketing campaign and image makeover, Microsoft Corp....
plans to deploy its own customer-service representatives at retailers like Best Buy and Circuit City to help people with their PC purchases. The world's ...
(more)
Microsoft deploying in-store customer-service reps: ...
Comments
Blog Reactions
The Easiest 10 Million Bucks Ever Made
Mac Soda —
... This is ridiculous. After all the hype (at least to me… I love Seinfeld), Microsoft managed to take the funniest guy of all time, place him with the least funniest guy of all time, and create an advertisement that not only made no sense, but actually made Apple look even cooler than they did before the ad. I am secretly kind of upset: while its obviously good for an Apple fan when Microsoft makes a mistake, I like Seinfeld so much, I wanted to see something clever and unique. Instead I saw the biggest waste of 10 million dollars of all time. Besides, the whole joke saying ...
VIDEO: Microsoft’s answer to “Get a Mac” — did Bill Gates just wiggle his butt at me?
Apple Gazette —
... Did you watch it? Ok…SO…let’s talk about THAT. I’m not real sure I’m ever going to be able to forgive my good buddy Dr. Macenstein for sending me that link. ...
Related: seinfeld microsoft ad
First Seinfeld Microsoft Ad Airs, Thin on Content —
The Mac Observer
Microsoft aired the first of its pro-Windows commercials featuring Jerry Seinfeld and Bill Gates Thursday evening, although there was no mention of Microsoft's operating system in the ad. Instead, the ad focused on the interaction between Seinfeld and Gates in a discount...
Seinfeld Microsoft Ad Rambles On About Nothing —
iPhone Savior
The first :60 seconds of Microsoft's new Seinfeld ad, 'Shoe Circus' does a fine job of showcasing ugly dress shoes, nothing more. Bill Gates manages to suck the funny out of the room quicker than Micheal Richards tossing around the 'N' word at a comedy club. It's painful watching him ...
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