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businessweek.com - 4/5/2009

Microsoft's Lauren: She Bought The Fourth-Best Computer

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So the blogosphere has been all over this Microsoft add where a perky redhead named Lauren buy “just what I wanted” – or rather an HP notebook running Windows. Her assignment, for the add is to get a notebook with a 17-inch screen for less than $1,000, and if she can find it, she can keep it. ...

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techcrunch.com - 4/2/2009

Is Office Finally Coming To The iPhone?

— techcrunch.com — I’m here at the Web 2.0 Expo keynote, where Stephen Elop, President of Microsoft Business Division, hinted... that we may be seeing Microsoft Office make its way to the iPhone some time soon. After his interviewer Tim O’Reilly caught him on the comment, ... (more) Is Office Finally Coming To The iPhone?

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Comments vote downundo vote up The Unofficial Apple Weblog (TUAW) found this 4/2/2009found this

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eweek.com - 4/2/2009

Microsoft Executive Raises Hope for Office iPhone Edition

— eweek.com — Stephen Elop, president of Microsoft's Business Division, tantalized attendees of Web 2.0 Expo with hints that the... software giant will eventually release a mobile version of Office for the iPhone. He also said that the company is continuing to work on ... (more) Microsoft Executive Raises Hope for Office iPhone Edition

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Comments vote downundo vote up iLounge | All Things iPod, iPhone, iTunes and ... found this 4/2/2009found this

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microsoft-watch.com - 3/30/2009

Marketing - Lauren Is Right: Macs Cost More Than PCs

— microsoft-watch.com — March 30, 2009 2:55 AM Lauren Is Right: Macs Cost More Than PCs [Editor's Note: This is... one of two companion posts about Microsoft's newest "I'm a PC" commercial, featuring computer shopper Lauren. At Apple Watch, "Microsoft Shatters Mac Pricing Myths ... (more) Marketing - Lauren Is Right: Macs Cost More Than PCs

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Comments vote downundo vote up Technologizer found this 3/30/2009found this

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Microsoft at it again with 2nd ad tweaking Macs
The Unofficial Apple Weblog (TUAW) — Filed under: Analysis / Opinion, Hardware, Cult of MacMicrosoft is really working hard to get potential Mac customers to either buy or stay with Windows-based PCs. After the initial "Lauren" ad -- see BusinessWeek's take on her choice of a poorly-rated HP model, and TechFlash & Apple 2.0 on her oddly extensive acting career for someone who supposedly answered a Craiglist ad for market research -- a new ad [YouTube link] in the series launched today. Our new shopper, Giampaolo, looks at a Mac at a computer ...

You get what you pay for
The Macalope — ... This whole horse has been beaten into a mass of only vaguely horse-like matter by now, but as BusinessWeek’s Arik Hesseldahl points out, Microsoft’s actress paid less for the laptop she got because, dur-hey, it’s worth less. ...