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Microsoft To Open Retail Stores Near Apple Stores
Silicon Alley Insider —
... near Apple (AAPL) stores, ZDNet reports . Microsoft COO Kevin Turner mentioned this during his keynote at Microsoft's Worldwide Partner Conference today. "And stay tuned, because we're going to have some retail stores opened up that are opened up right next door to Apple stores this fall," he said, ...
Microsoft to open retail stores near Apple Retail Stores this fall
MacDailyNews —
... innovating with the new stores. Earlier this year, Microsoft officials said the stores would be more about building Microsoft’s consumer brand than distribution." Foley reports, "A Microsoft spokesperson provided the following statement, for what it’s worth: 'As we progress on our retail strategy there will be scenarios where we have stores in proximity to Apple. We are on track to open stores in the Fall timeframe. Beyond that we have no additional details to share.'" Full article here . MacDailyNews Take: The closer the proximity, the higher the contrast. ...
Microsoft to Open Retail Stores Next to Apple’s
Wired: Gadget Lab —
... “As we progress on our retail strategy there will be scenarios where we have stores in proximity to Apple,” a Microsoft spokeswoman told ZDNet. “We are on track to open stores in the Fall timeframe. Beyond that we have no additional details to share.” ...
Microsoft stores to open near Apple's; Steve Jobs at Coldplay gig
AppleInsider —
... and counter Apple's public image months ago, its chief operating officer Kevin Turner on Wednesday revealed just how important Apple is to its strategy: when they open in the fall, the new shops will be situated near Apple stores , not independently. A Microsoft representative eventually confirmed that at least some stores will be "in proximity" to Apple's. Turner also emphasized that the company's stores will be as much a learning experience as centers of commerce and that it would 'share with partners' what it finds from its experience. The gesture would potentially ...
Microsoft Stores Won’t Fall Far from Apple’s Tree
Technologizer —
... When Microsoft opens its retail stores this far, look no further than your local Apple store to find one. The software giant has designs to open many of its store in close proximity to its rival, according to reports. ...
Microsoft to be Opening Retail Stores Close to Apple Retail Stores
Touch Podium —
... and counter Apple’s public image months ago, its chief operating officer Kevin Turner on Wednesday revealed just how important Apple is to its strategy: when they open in the fall, the new shops will be situated near Apple stores, not independently. A Microsoft representative eventually confirmed that at least some stores will be “in proximity” to Apple’s. ...
Former Apple Exec To Help Microsoft With Its Retail Stores
Silicon Alley Insider —
... shopping areas. The idea was to make up for the high real estate costs through the high volume of business that came with being in high-traffic areas. And it worked. Though we are not sure if the same will work for Microsoft (MSFT). The two companies will have different retail goals. Microsoft's stores are more about branding, rather than sales. Microsoft COO recently announced that some Microsoft Stores might be located near Apple Stores . He also insisted that Microsoft won't imitate Apple .
