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Sony Intros Swiveling HDMI Cables
Gearlog — ... It's probably a little cynical to suggest that Sony introduced new swiveling HDMI cables for the sole purpose of using the phrase "a new spin on cables" in today's press release. After all, swiveling does have advantages beyond mere punnage: The feature makes it easier to install audio and video components against walls, without putting too much stress on the cords. ...

Sony DLC-HD10 Swivel HDMI Cables
iTech News Net — ... against walls. Two models are available, the horizontal swivel DLC-HD10H and the vertical swivel DLC-HD10V. Both cables  rotating connectors that swing the cable plug up to 90 degrees to create a right angle between the connector and the cable. They lock at both 90-degree and 45-degree angles for flexible application use. Both DLC-HD10H and DLC-HD10V have a 3ft-3in length and are priced at $50. If you want longer, get the 6ft-6in DLC-HD20H and DLC-HD20V for $60. [sony] ...