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youtube.com - 11/11/2008

Apple Web Ad: Mac Customer Satisfaction (video)

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http://www.macdailynews.com/ Apple Web ad, "Mac Customer Satisfaction" currently seen on The New York Times and other major ...

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Apple debuts new ‘Get a Mac’ Web ad: Mac Customer Satisfaction (with video)
MacDailyNews — Apple debuts new ‘Get a Mac’ Web ad: Mac Customer Satisfaction (with video) Tuesday, November 11, 2008 - 09:31 AM EST Apple has debuted a new Web ad, "Mac Customer Satisfaction" currently seen on NYTimes.com and other major websites. In the new ad, "PC" is unhappy with the results of Mac's latest customer satisfaction survey and attempts to "fix" the problem. Apple Web Ad: Mac Customer Satisfaction Direct link to video here ...

Apple boasts of high customer satisfaction scores in another web ad
MacUser — Say what you will about the ‘Get a Mac’ series, but you gotta hand it to Apple in terms of sheer persistence. They’ve already released about fifty odd TV spots of the familiar duo of Long and Hodgman and around ten of these banner ads, and they just don’t seem to let up. Not that I’m complaining, mind you, because their latest web ad on NYTimes.com had me chuckling right from the get go. Call me easily amused, but the image of John Hodgman taking a broken needle and pointing it towards the lower end of the meter just makes for good tele… er, “webvision”? In case it has ...

News Roundup for November the 12th
Apple Eclectic — Now that’s a bit more like it: a descent Apple product rumour. Apple Insider started the ball rolling, reporting that Apple was considering replacing the bottom portion of the MacBook Air — currently hewn by artisans from solid bricks of aluminium — with a section made of carbon fibre. This would likely yield a weight saving of a few crucial ounces. But trust someone who knows what they’re talking about to come along and spoil our speculation. Casey Hopkins at Mac Blogz knows a thing or two about carbon fibre, but still thinks Apple would be better off sticking to the metal. Well, that was fun while it lasted. ...

Study: Apple beats Dell and HP in customer satisfaction
MacDailyNews — Study: Apple beats Dell and HP in customer satisfaction Friday, June 26, 2009 - 12:58 PM EDT "Apple customers were more satisfied with the outcome of tech-support calls than HP or Dell customers, according to a study from Vocalabs. For this reason, the firm reports, the Apple customers were more likely than Dell or HP customers to buy again from their respective manufacturers," Michelle Maisto reports for eWeek. "Apple beat Dell and HP in customer satisfaction ratings based on telephone-based tech support, according to a new study from Vocalabs, which spoke with 1,147 consumers immediately following their support calls," Maisto reports. "Of these consumers, 58 ...

ACSI: Apple Mac again leads Windows PCs by wide margin in consumer satisfaction
MacDailyNews — ACSI: Apple Mac again leads Windows PCs by wide margin in consumer satisfaction Tuesday, August 18, 2009 - 08:45 AM EDT "When it comes to feeling the love from consumers, Apple remains atop the PC heap, while Detroit is pleasing more customers with its cars, according to the American Customer Satisfaction Index (ACSI), which is being released today," John Boudreau reports for The Mercury News. "Apple slipped 1 percent during the past year, but maintained a 12 percent lead over Dell, one of the largest gaps between first and second place for any industry. Dell's position remained the same, while Acer's Gateway brand rose 3 percent in consumer satisfaction. ...