YouTube Find: Microsoft’s “I’m a PC” Ads - much better AND made on a Mac!
Apple Gazette —
Microsoft’s $300 Million Dollar advertising campaign has kicked into another phase with these “I’m a PC” Ads - which are a focused and deliberate attempt to tell the world that Windows machines aren’t the stuffy “work” machines that John Hodgman has so brilliantly portrayed them as in the long running “Get a Mac” campaign.
As far as commercials and advertising goes - these commercials are infinitely better than the Gates/Seinfeld ads we’ve seen previously. They’re well done, and they do a good job of ...
Analysis: Microsoft offers "I'm a PC" retort that falls flat
The Unofficial Apple Weblog (TUAW) —
Filed under: Analysis / Opinion, Cult of Mac After canning Seinfeld, Microsoft is now starting stage two (planned all along, they say) of their campaign with a new series of I'm a PC ads by the Crispin, Porter + Bogusky ad agency. As is clear from the John Hodgman look-alike at the start of the ads, they're supposed to be a direct response to Apple's Get a Mac campaign that's been running since 2006. It almost goes without saying that it's rather sad for one of the richest companies in the world to stoop to this level of reaction. But I think one of ...





